Friday, June 27, 2014

Loew's State Theatre

A couple of good examples of typical tie-ins of the early to mid 1920's.
Electrical League of Cleveland - The Old Homestead tie-in, From Exhibitors Trade Review, November 25, 1922.
Bread - Star Bakery tie in from Exhibitors Trade Review, October 4, 1924.
It must have been a challenge to fill space in the mammoth Grand Lobby. 1921 photo from the Cleveland Public Library. The spot on the right, under the flags was where the stage for Jacques Brel would be constructed 50 years later.

No comments: